BMW dealer Hans Brandenburg expands successful cooperation with Prozess-Rakete bezahl.de
Thumbs up — that's the balance sheet after automating and speeding up digital payment management at Hans Brandenburg GmbH car dealerships with bezahl.de. A success story that began in summer 2019 and was continued and expanded this year.
BMW dealer Hans Brandenburg has been a BMW, MINI, BMWi, BMW M and KIA dealer at four locations since 1969. On July 1, 2019, the company in Düsseldorf, Hilden, Mettmann and Dormagen launched bezahl.de as a digital payment management system in the B2B business. Here, the BMW dealer had only positive experiences with the new pioneering solution from the Cologne-based start-up. There was clear feedback to the bezahl.de team:
“We're more than happy with your all-in-one solution! ”.
First in auction business, then in B2C sales and now also in service
Based on the positive findings in commercial sales, it was obvious to use the payment management platform as quickly as possible for stationary sales to end customers. In addition to automated and transparent back office processes relating to payment allocation and status, the customer is also offered a modern payment process — after all, customer satisfaction has the highest priority. Of course, it helps a lot if the car buyer can pay for their car conveniently and in real time via smartphone. Regardless of whether the customer makes a traditional transfer or pays via smartphone, both customers and employees in the car dealership receive an automated payment confirmation - completely without calls to the accounting department.
In addition, bezahl.de is setting a milestone in service with this year's introduction of the new Smartkasse, which enables independent and cashless payment on site in car dealerships without the payment process involving car dealership employees. Ralf Brandenburg was also involved here from the start and helped shape bezahl.de's progress in service with valuable feedback.
Managing Director Ralf Brandenburg and bezahl.de founder Lasse Diener in an interview at the AUTOHAUS Financial Summit 2020
At yesterday's AUTOHAUS financial summit, Ralf Brandenburg and Lasse Diener gave a best practice interview about their joint success story, in which they gave valuable impetus to digitization and the associated optimization of payment processes for the automotive trade.
“With bezahl.de, we have transformed our payment processes into the digital world and made them sustainable and cost-effective. By expanding to the service sector, we want to be able to get by without cash and cash even in the workshop business in the future,” Ralf Brandenburg, managing director of Hans Brandenburg GmbH.
Thanks to bezahl.de, the authorized BMW retailer benefits from the following core features, which significantly simplify internal payment processes and provide every customer with a modern buying experience:
- Error-free allocation of all incoming payments using new technology
- Digital payment invitation and various payment methods for online and offline
- Live payment status for all claims
- Automated receivables management for less back office effort
The bezahl.de team is pleased to write further success stories with you and, if you are interested, is always available to introduce bezahl.de to make lasting changes to the automotive trade.
